Why WP Alpha: who we are, and who we are not for
Small business WordPress and WooCommerce hosting since 2010, headquartered in Australia and staffed around the clock across three time zones.
Who we are for
The simple rule: if you pay for your traffic, in ad spend or in SEO, choose Fully Managed. If customers find you on their own, Basic is all you need.
The one to pick if customers find you on their own
Basic Managed Hosting
A reliable site with minimum hassle.
For businesses that win their work through reputation, referrals and repeat customers. Your site needs to be there, look right and load fast whenever someone looks you up. It is important, but it is not the engine of the business, its traffic needs are small, and it does not need a team working on it.
This is you if
- Your site is a brochure, a portfolio, a local service site or a small store
- Customers find you through referrals, word of mouth or your Google listing
- You are not paying for clicks or running an SEO campaign
- A few hours of downtime would be annoying, not expensive
- You want updates, backups and security handled, and never to think about hosting
On a bad day: the site is slow for an afternoon. We fix it, and nobody is out of pocket.
From A$29 a month
See Basic Managed plansThe one to pick if you advertise
Fully Managed Hosting
For businesses that market online, every day.
For businesses proactively marketing online: running Google Ads or other paid traffic, doing SEO aggressively, including for AI search, and relying on the site day by day, sometimes hour by hour, to generate leads, customers and sales. Downtime and issues have a serious impact on the bottom line.
This is you if
- You run Google Ads, Meta ads or other paid traffic to the site
- You invest in SEO, in Google and increasingly in AI answers, and being found is tied to revenue
- The site brings in enquiries, bookings, calls or orders every day
- An hour of downtime, a broken form or a slow checkout costs real money
- You chose the hosting, and you do not want to be the one who gets the 7am call
On a bad day: the site is slow for an afternoon while your ads keep running. You pay for every click and lose the enquiries. Our job is to make sure that day does not happen, and to catch it fast if it does.
You do not need this if customers find you without ads or an SEO push. Basic will serve you well, and if you ask us, we will tell you so.
From US$99 a month
See Fully Managed plansThe one to pick if you need to prove what works
Fully Managed, with the Conversion Tracking Pack
For businesses that need proof of what the site produces.
Everything in Fully Managed, plus PixelYourSite and CallRail set up and kept working, so every form, sale and phone call is credited to the ad, keyword or page that produced it. Your monthly report shows leads, sales and calls next to speed and uptime.
This is you if
- You want to know which ads and keywords bring in customers, not just clicks
- Phone calls are a large share of your enquiries
- You report marketing results to a boss, a board or a client
- Your ad platforms are bidding without seeing all your conversions
On a bad day: a plugin update quietly stops your forms reporting to Google Ads, and the bidding drifts for weeks before anyone notices. We test the tracking on a schedule, so it is days, not weeks.
Any Fully Managed plan, plus US$99 a month and a US$295 setup
See what is in the packWho we are not for
Being clear about this saves us both time.
- Hobby blogs chasing the cheapest price. There are A$5 a month hosts for that, and they are the right choice for a site nobody depends on.
- Email-only hosting. We host websites. Email belongs with Google Workspace or Microsoft 365, and we will help you point it there.
- Sites that are not WordPress. Static sites, Laravel apps, Shopify stores and the rest are better served elsewhere.
- Anyone who wants unmanaged root access. The server is managed by us, which is the point. If you want to run your own stack, a VPS provider is the better fit.
No nonsense, no gimmicks, no surprise fees
We do what we say we are going to do, and we do not slug you with sneaky charges. We are business people and we built this for business people. When you host with us we are in it for the long haul, so it has to work for both sides.
- 30-day money-back guarantee: a full refund if it is not what you expected.
- No minimum contract: pay monthly and cancel any time, or pay yearly and get two months free.
- No traffic bills: unlimited traffic and bandwidth, with no metering of visitors.
- Your backups are yours: back up to your own Dropbox, Drive or S3 as often as hourly, and leave with everything.
What customers say
These guys helped us optimise and improve website performance in no time at all. Great job. Support side of the business is also very responsive as well.
Very professional, efficient and quick service. Brendan and Ash both very responsive and kept me up to date.
Best and fastest service in this business.
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